Gillian Rotstein Says Small Businesses Wait Too Long to Think About Marketing
Toronto, Ontario, November 4th, 2026, ZEX PR WIRE , Gillian Rotstein, a Toronto-area marketing and communications consultant, is raising concerns about how late many small businesses bring marketing into the decision-making process. A Problem She Sees Again and Again Gillian Rotstein works with small businesses and independent brands on marketing strategy, brand positioning, and digital communications. Across that work, she keeps running into the same pattern: marketing gets treated as…